How To Become A Content Writer In 2024 [A Complete Guide]
Is SEO Worth It For Small Business And Why To Invest In SEO
I’m an SEO and content strategist, so my job is to promote SEO. But I’ll be a realist today and talk about the benefits of investing in SEO and the drawbacks you can expect if you’re a small business. So, is SEO worth it for small businesses? The short answer: Yes and No. Now, for
What Is Branded Content? It’s Importance & How To Create It
Gone are the days when only fulfilling the SEO aspects could boost your search rankings. The audience is changing, and so is Google. It’s time for you to build your brand authority through branded content. What is branded content? It’s your brand’s backstage pass to search engine success. A company’s brand is not just about
12 Blogging Best Practices To Build Income In 2024
Blogging has changed drastically from what it was in the last decade. With millions of blog posts published daily, simply hitting “publish” doesn’t cut it anymore. So, how do you cook up that sauce? By nailing the blogging best practices. Today, I’ll discuss 12 strategies for building a successful blog, showcasing your expertise, and turning
18 Costly SEO Mistakes To Avoid (And How To Fix Them)
A winning strategy focuses on what not to do as much as what to do. Most of the time, when a business suffers from SEO, it’s due to repeated SEO mistakes. In this article, I’m sharing the 18 common SEO mistakes to avoid. In the last year of launching my blog and running it as
A+ Guide On How to Create Content Briefs for Maximum Impact
Nothing makes my heart skip a beat more than when I’m given a content brief that’s nothing but the primary keyword. No kidding, but getting an incomplete content brief is every writer’s worst nightmare. Proper content briefs are literally saviors. There’s no need to scratch my head over what to research and no back-and-forths of
15-Step Roadmap For Robust SEO For Service-Based Businesses
SEO for service-based businesses is a critical factor in their success. In this actionable guide, I’ll share how I increased my website traffic by 263% in the last 4 months. Long story short, the percentage traffic increase was a result of carefully using keywords that my target audience searched for and creating the best answer
Avoid Getting Hit By Google Core Updates With 6 Easy Steps
We’re currently witnessing the latest Google Core Update of 2024. In the last year, Google has surprised us quite a few times with its updates and their impact on different websites. One question that has been floating around since Google’s August 2024 update announcement is, “How can I avoid getting hit by Google core updates?”
How To Do Online Marketing For Small Businesses For Free (10 Steps)
Whether you run a pet store, a marketing agency, or an IT consultancy—you need an online presence. More importantly, if you’re a small business. Even businesses with offline success need a strong online side because offline success doesn’t easily transcend to the online world. “We don’t have a huge budget to allot to online marketing,”
How To Succeed In Blogging: Proven Ways For 2024 & Beyond
Whenever I post about blogging on LinkedIn, I get comments and DMs asking if blogging and SEO are still worth it. Blogging is dead. Blogging is so 2023. Blogging doesn’t bring any results after Google updates. How to succeed in blogging when the blogging landscape is ever so turbulent? Correction—Blogging isn’t dead; it’s evolving. I
How To Outsource Content Writing To The Best Talent
It won’t be an overstatement to say content runs the world. Whatever industry you’re in, having a content strategy will only help you in customer acquisition. Whether you want to acquire new customers, engage existing ones, or showcase how you’re better than your competitors, you can achieve it all with content. Does that mean you
How To Retain Freelance Clients By Upselling Services
As a freelancer, closing one $2000 deal is more profitable than ten $200 deals. The income is the same, but the effort varies hugely in each case. The right approach should be to crack lesser but high-paying deals, especially those that lead to long-term collaborations. But high-paying deals don’t always have to start as such.
How To Do Keyword Clustering And Rank Higher
Want to rank for multiple keywords using one article? Here’s a complete guide that tells you how to do keyword clustering and rank higher.